Strategy · Analytics · Content · Paid Media · AI Marketing
Ryan Maupin
My name is Ryan Maupin, and I’m currently earning my Bachelor of Science in Marketing at Colorado State University Global, where I’m developing a strong foundation in digital marketing, consumer behavior, analytics, and strategic planning. Beyond the classroom, I actively apply these concepts through hands-on marketing projects, allowing me to bridge theory with real-world execution. This portfolio reflects that journey through a collection of academic work, professional campaigns, and marketing case studies.
Key highlights
200%+ view growth for clients in 6 months · Instagram, Facebook, LinkedIn, Google Business, YouTube · Content calendars in Hootsuite and Sprout Social · 20k+ Meta reach on event campaigns
End-to-end strategies for 6 clients · 50% click increase driven by competitor analysis · A/B testing and iteration · Market research and positioning
Google Analytics, Meta Business Suite, Ads Manager · SEMrush and Google Keyword Planner · Audience segmentation in HubSpot and Mailchimp
Final Cut Pro, Premiere Pro, After Effects · Photoshop, Illustrator, Lightroom · Firefly and Canva for rapid creative
Selected work
Organic social: three brands, 373k views
One content system across three real estate voices: 17,274 interactions and 1,113 new followers, earned not bought
Meta ads: $0.12 clicks on $5–$20 budgets
22 micro-budget campaigns at roughly a tenth of the real estate median cost per click
Two Rivers Cider: Taproom Games
Filled all 8 team spots and brought in about $2,000 on a day the taproom is normally closed
The Company: agent brand guide
Operationalizing a brand system for five agents: voice guardrails, personas, and a test any caption can be held to